Potatoes Fit for a King

King Pak® Potatoes Are Coming Back in Season

BAKERSFIELD, CA, March 15, 2017— King Pak® potato season is just around the corner and grower Grimmway Farms is set to deliver beautiful, ruby reds, bright golds and their proprietary Avalanche® whites through August. As the sole producer of the King Pak brand for almost 20 years, Grimmway says the key to their success is sending fresh-packed potatoes to market early in the season and never holding product in storage.

“We’ve received excellent feedback on the quality of our crop and the distinct flavor profile of each variety. The darker skin on our reds holds up better than most, and our bright white potatoes offer a nice, round form that many shoppers look for,” says Chris Rhodes, Fresh Sales Category Manager.

Grimmway is among few who start harvesting potatoes this early. They seek optimal growing conditions to sustain supply from April to August, migrating their crops to avoid adverse effects of weather and ensure the highest quality product. “We grow in Coachella through the winter, then we move back to Bakersfield in spring before heading to Lancaster for the summer,” says Rhodes.

Transitioning across growing regions isn’t the only thing that sets the King Pak potato program apart: the brand is fully integrated with Grimmway’s carrot and organic vegetable sales to create a seamless purchase experience for retailers. This unique structure allows customers the convenience of one-step ordering and single-stop loading for all of their fresh produce needs.

Grimmway offers early potatoes in a range of pack sizes and flexible shipping options, including 3, 5 and 10-pound retail bags. They also offer 50-pound bulk cartons filled with A, B or C sized potatoes. For more information on King Pak potatoes, contact 661-845-9435.